REAL WEBSITE DYNAMICS

Ship Your Website This Weekend

Two build paths, one outcome: a real website live today. Pick the one that matches how comfortable you are with a computer — there's no wrong answer, only a slower one.

Project
Personal / Business Site
Drawn by
Jason
Date
27.07.2026
Rev
1.0
Sheet
1 of 1
Scale
N.T.S.
Variant
Matrix FX

This is the free version. Everything in it is enough, on its own, to get a proper site live today — no half-steps, nothing held back for later. Use it. Forward it. Hand it to whoever at this event needs a website more than you do.

TRACK A

No-Code, with Carrd

Beginner ~1 hour
  1. 01

    Create your account

    Go to carrd.co and sign up free — no card needed.

  2. 02

    Pick a template

    Choose whichever one-page layout is closest to what you need: personal, business, portfolio, waitlist.

  3. 03

    Replace the placeholder text

    Your name or business, one sentence on what you do, and how to reach you. That's the whole job.

  4. 04

    Swap in your own images

    Use your own photos, or their free stock library if you don't have any yet.

  5. 05

    Check it on your phone

    Most people who see this link will open it on a phone, not a laptop.

  6. 06

    Publish

    Free plan gives you a carrd.co address. About £15/year gets you your own domain, e.g. yourname.com.

That's it. You now have a website.

TRACK B

AI-Assisted, with Real Code

Intermediate ~half a day
  1. 01

    Set up your environment

    On Windows, install WSL so you have a proper terminal. On Mac, you already have one — Terminal.app. You'll also need Node.js installed (nodejs.org) — Claude Code runs on it.

  2. 02

    Install Claude Code

    Anthropic's command-line coding assistant. You describe what you want in plain English, and it writes and edits the actual files for you, right there in your terminal — no separate editor required.

    Run in your terminal npm install -g @anthropic-ai/claude-code
  3. 03

    Describe your site to Claude

    Make a new folder for your site, cd into it, and run claude to start it up. Then give it a real, specific prompt — not a vague one. (Optional: open the same folder in Cursor or VS Code afterwards to see the files it wrote.)

    Example prompt Build me a single-page website for [business/name]. It should say what I do in one sentence, list 3 things I offer, and have a contact button that opens an email to [email]. Use clean, modern HTML/CSS, no frameworks. Mobile-first.
  4. 04

    Run it locally

    Look at it in the browser before you change anything else.

  5. 05

    Push it to GitHub

    Free account, new repository, push your project. Ask Claude for the exact commands if you're not sure.

  6. 06

    Deploy on Vercel

    Connect GitHub, import the repository, click deploy. Live URL in under a minute.

  7. 07

    Point your own domain at it

    Optional. Buy one from Namecheap or Vercel, add it in the Vercel dashboard.

Slower than Track A — but you'll understand exactly what you built, and you can keep changing it forever.

Make it convert

A live site isn't the same as a site that gets you clients. These are Robert Cialdini's six principles of persuasion, applied to a one-page site — not tricks, just honest structure.

01

Reciprocity

Give something before you ask for anything — a real tip, a checklist, a short answer to their actual problem — above the contact form, not behind it.

02

Commitment

Ask for a small yes before the big one. A one-field email signup or a single question is an easier first step than "buy now."

03

Social proof

Two or three real testimonials — with a name attached — outweigh a page of claims about yourself. No testimonials yet? Say who you've helped informally instead.

04

Authority

State plainly what qualifies you: years doing it, who you've worked with, what you've built. Don't bury it in an "About" page nobody clicks.

05

Liking

Use a real photo of yourself, not a stock one, and write the way you actually talk. People buy from someone, not from a logo.

06

Scarcity

Be honest about real limits — "taking on 3 clients this month" only works if it's true.Fake countdowns and made-up limits get spotted, and cost you the trust you just built.

Recommended reading

If Track B or the conversion section above landed, these are the source material — worth the few hours each takes.

Before you call it done

Apply for a build slot

Matrix gimmick aside — enter your details below if you're interested in me building your website, and I will contact you.

rwd@intake:~
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